Our customer works with a Master Data Warehouse that provides key business intelligence info and analytical reports for the group.
There is a massive amount of stored data saved at a very granular level of detail. For example, it records every single sale that has ever occurred in each of the 2200 international shop locations:
This level of detail allows data to be sliced and diced, summed and grouped in unimaginable ways with the purpose of providing key business metrics that improve strategic and tactical decision making.
